Design is an evolutionary, exploratory process that involves an element of discovery. The paradox of jewelry design, on the one hand is having a set of design requirements, and on the other, the innovation which may in fact, change those requirements. The result? Unexpected jewelry that Crowe customers have come to expect.

Perceptions, proportion, even Nature’s formulas combine in each piece of jewelry to inspire: First the designer, then the purchaser, and finally the recipient.

Selecting jewelry is a skill in itself. Quality factors in: Materials need to be considered for their intended use. Nature can’t be beat; she offers up durability, variety, color and beauty. One needs to feel comfortable in the buying process and transformed by ownership.

Truly fine jewelry endures. It can transcend generations to be passed down with honor and lasting love. The radiance of jewelry is highly contagious, complimenting both a woman’s looks while evincing an inner glow.

Can design be taught? A good designer’s ability may be inherent but a great designer’s ability comes from having a certain fearlessness— bordering on the reckless—and a sense of destiny for design. What brings one back from recklessness is discipline, knowledge, and an innate belief that this is the way things should be.